đź‘‹ Hi, I'm Jethro Jones. Education and leadership nerd, and founder of Transformative Principal. You might know me from my latest books, How to be a Transformative Principal and SchoolX, and the longest running ed leadership podcast, Transformative Principal.

I turn ambitious, frustrated principals into Transformative Principals.

đź’° Transformative Principals get more money for their schools because their vision is clear, and people want to join them!

⏰ Transformative Principals have more free time, because they're not overwhelmed by trying to do everything for everyone and putting out fires all the time.

🧡 Transformative Principals have more fulfilling careers, because they shift from just putting out fires to actually leading.

🏆 Transformative Principals have more influence in their field, because they lead schools that everyone can be proud of, many of them even get recognized for their leadership!

Join me here!

Speaking Testimonials

Your keynote today at ASTE about finding that "one thing" tied in directly with keynote speaker Mawi's message about making a MAD goal. Making it measurable, attainable and deadline driven. Powerful stuff here at ASTE. I am always recharged after being here. Thank you for helping be a part of that and best of luck to you at reaching your goal. @kimasundberg

Jethro is a true leader, collaborator and innovator. Where some people see constraints, he sees opportunity. He approaches his work with empathy and with the best interest of students, teachers, and leaders in mind. I’ve had the privilege of working with him in a number of capacities—from designing school models to planning and facilitating virtual events. I have also had the privilege of visiting a school the he led as a principal. I can say unequivocally, that he makes a constant effort to make people feel welcome and included so that they can learn, grow, and reach their full potential.

Justin de Leon, Education Elements

Jethro does a phenomenal job of making school transformation feel possible and attainable. Rather than purely an inspirational and aspirational message, Jethro shares in a way that makes innovative change that impacts students within reach for all stakeholders. We felt energized and empowered to make a difference for students immediately!

Kelly Tenkely, Founder 5Sigma Educon


Mastermind Testimonials


Let’s work together!

Transformative Principal Podcast

Blog: Here

ASCD Student Driven Learning

Podcast: Transformative Principal

Good Old Fashioned Phone: 801-7-JETHRO

I’m trying to change education from the inside out by impacting 100 Million kids by 2027. Have I helped kids you work with? Take this survey!